ROLE: ART DIRECTOR | DESIGNER | ILLUSTRATOR
AGENCY: WIEDEN + KENNEDY AMSTERDAM
Just in time for summer, we subverted that classic symbol of paradise, the Hawaiian shirt. Called The Paradise? I've designed a shirt together with Adolfo Correa to mimic the true state of paradise with a pattern that looks idyllic from a distance, but on closer inspection reveals plastic waste everywhere. The shirt is also made of recyclable plastic removed from the ocean.